Synthetic organizational evaluation Emotional, behavioural and financial effects of marketing activities in effectiveness and efficiency evaluation
Description
- Online access: http://libra.ibuk.pl/book/145434
- Title: Synthetic organizational evaluation Emotional, behavioural and financial effects of marketing activities in effectiveness and efficiency evaluation
- Author: Witold Kowal
- Year: 2015
- Publisher: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
- ISBN/ISSN: 978-83-7695-503-2